Loom videos for small businesses 

How can Loom videos transform your business? 

 
As a small business owner time is of the essence, and we find Loom video a fantastic tool for communication with our team, clients and even suppliers which saves us a huge amount of precious time across the working week. 
 
Below we explain why you should also be using Loom videos for your business: 
 
Easy to Use 
Loom is typically user-friendly and doesn't require advanced technical knowledge. Anyone can quickly record, share, and access videos with ease and you can also get the app for your phone too which we find really handy. 
 
Efficient Communication 
It allows you to record quick video messages that can be shared with team members, clients, or customers. This helps streamline communication, making it more personal than written emails or messages which can be misunderstood. 
 
Time-Saving 
Instead of scheduling time for meetings or writing lengthy explanations, you can record a Loom video to convey your message or demonstrate a concept, saving time for both the sender and the recipient. 
 
Visual Demonstration 
For small businesses that provide products or services, Loom videos can be used to demonstrate how to use a product, showcase a new feature, or provide tutorials. Visual demonstrations can often be more effective in conveying information compared to text-based instructions and as the videos can be downloaded and stored - users can refer back to the videos when they need a refresher. 
 
Remote Work and Collaboration 
It's particularly useful for remote teams. It enables team members to share updates, progress, or feedback, allowing team members to view the content at their convenience. 
 
Feedback and Reviews 
Loom can be utilised for giving feedback on projects or providing reviews on products or services. This is often much more insightful and personalised than written feedback. 
 
Customer Support 
Small businesses can use Loom to address customer enquiries, troubleshoot issues, or guide customers through a process. We find it particularly useful when onboarding a client or showing them how we plan to work with them on a particular task. 
 
Training and Onboarding 
For new employees (or even virtual assistants!), Loom videos can serve as a part of the training and onboarding process. It can be a useful resource for explaining company policies, processes, and tools too. 
 
Sales and Marketing 
Don't underestimate the power of Loom for business development. It can be used as an introduction, for personalised sales pitches, showcasing product features, or delivering marketing messages. 
 
Analytics and Tracking 
Loom provides analytics that can give insights into how viewers interact with your videos. This information can help you understand engagement levels and improve your communication strategy. 
 
If you'd like to find out more about Loom or our Virtual Assistant services - contact us now and we'd be happy to help you do business better. 
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