Did you know there are numerous ways to promote your business for free?
Through the internet and via social media there are so many different ways potential new customers can find you and all you need to do is make it as easy for them as possible. Here are a few ideas you might like to try:
Free listings on sites such as Google Plus, Google Places, Yell and Free Index often mean your business will appear on the first page of Google search results. If your listings are set up correctly they will include links to your website, your company logo and a short description of your business. Some even allow happy customers to place a review. If you’ve only time to do one – go with Google.
Specialist Listing Sites
Do you run regular events? Are your products or services targeted at certain groups? If so there are many sites which you can list your business or an event you are running, for free. Netmums is a brilliant one for people targeting parents, Treatwell (formerly Wahanda) is great if you have a beauty salon. Spend a short while searching for events or offers similar to your own and all the sites available will pop up in the search listings.
Does your website have clear links to your social media platforms? Most businesses now have a Facebook Page (and if not, why not?!) but does your Facebook business page really reflect your business and your brand? Does it link to your website, to your Twitter account and can customers contact you easily from it?
LinkedIn is another easy way for people to find out all about you and your business. Think of it as the Facebook for professionals. With a branded cover image, service images and text and with clear links to specific pages on your website, a Company Page is like a mini website, yet most companies are not using it to its full potential.
Everything we have mentioned is free, so have you got it covered, or do you simply not have enough time? Or does it all still sound like witchcraft? We’re here to help. This is what we do – as a one-off or a rolling maintenance programme. Give us a call to find out more. Call 0333 355 7465 now.