Contact Ashley
Telephone 0333 355 8928
We'd love to learn more about your needs and explore how we can support you.
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Virtual Assistant Whitechapel & Canary Wharf
I am Ashley and I am the owner of Pink Spaghetti Whitechapel & Canary Wharf. I specialise in Virtual Assistant services for small businesses in Central East London.
As a local based in Aldgate East, I am passionate about helping businesses in my community thrive. Running a business is exciting but demanding. I know how valuable your time is and I am here to help. That is why I take on the day-to-day tasks that slow you down—so you can focus on what really matters. Whether it’s managing your inbox, organising data, responding to customer enquiries, or keeping your social media on track, I’ll make sure everything runs smoothly behind the scenes. No task is too small, and my support is always tailored to fit your needs.
Why Me
My background is diverse, with experience ranging from supply chain management for a well-known German brand to managing an office for a small design centre. I spent nearly two decades in the Financial Services and Investment Banking sectors in the City of London, where I held roles as a Procurement Specialist, a Risk Analyst, a Management Accountant and a Finance Business Partner. However, I made the decision to leave the corporate world behind and start my own business, driven by a passion for helping small businesses thrive rather than being just another cog in a big corporate machine.
Through these varied roles I’ve developed a strong ability to handle different situations and communicate effectively with people at all levels. I am proactive, detail-oriented, and accustomed to working under pressure to meet deadlines. Fluent in both English and Korean, I’m always keen to learn new languages.
I am approachable, highly organised, and committed to making your life easier. Let’s chat about how I can support you and help your business grow.
Why a virtual assistant?
A virtual assistant does not just cover the traditional diary management and minute taking tasks, we are more of a virtual personal assistant, a clone of you as the business owner, getting through the tasks you don’t want to do, don’t have the time or the inclination to do. We are used to working with people who are amazing entrepreneurs, but by outsourcing and delegating their tasks, the time it frees up allows them to focus on what they are great at.
Using a virtual assistant is a cost-effective way of adding resource into your business. No holiday or sick pay, no tax, NI or pension costs, you don't pay for coffee breaks or office chat, and we are already trained in the things you need done. We offer either a "pick up, put down" hourly rate, or retainer agreements from just 4 hours a month for something more stable - whichever suits your business. We pride ourselves in open and honest pricing, so you will never get a surprise bill, and we can work to your budget.
Why Pink Spaghetti?
Pink Spaghetti is a franchise, and this means I have all these great people to call on. So, if I don't know the answer to something, there is always someone to ask to help. They are such a lovely bunch of friendly people and they can help if large projects come in, or cover through holidays and sickness. This means, for you, resource is always there even when I am not.
At Pink Spaghetti we appreciate how much there is to do - we are small business owners too! We are a friendly, approachable and humble bunch and enjoy becoming part of your team for as much or as little time as you need us. Our clients enjoy outsourcing to us without the hassle of employing.
A range of Virtual PA Services
The tasks we carry out are as varied as our customers! They are typically administration, social media, organisation and marketing tasks and we can be seen with a pile of receipts, or setting up a CRM system. We get involved when a business owner has had something on a list for a while but never quite gets around to doing it.
Areas Served By Our Whitechapel & Canary Wharf Office
Based in Aldgate East, this office serves areas across Central East London, including:
Whitechapel | Canary Wharf & Isle of Dogs | Central East London | Shoreditch | Dalston | Wapping | Bethnal Green | Bow Common
Key tasks...
Administration
Artwork creation
Business Branding
Business Development
Canva Experts
CRM management
Customer Service Support
Data entry
Diary management
Email management
Email Marketing
Financial Administration
Marketing
Minute Taking
Newsletter creation
Organisation
Outbound calls
Personal Assistant
Project Management
Reminding
Research
Retainer Agreements
Seasonal updates
Small Business Administration
Social Media Management
Spreadsheets
System research
Template creation
Virtual Assistant Services
Website management
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