Contact Gila
Telephone 0333 355 0080
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Virtual Assistant Hendon, Hampstead & Highgate
Hi, I'm Gila. I live in Borehamwood, and I'm the proud owner of Pink Spaghetti Hendon, Hampstead & Highgate, supporting small businesses and solopreneurs across North West London, Finchley, Highgate and Muswell Hill.
I am a virtual assistant with a difference. Combining deep experience in marketing and communications with genuine operational expertise, I provide bespoke business support that goes far beyond traditional admin — helping small businesses and solopreneurs operate more smoothly, market more effectively and grow with confidence.
The support I provide is flexible and tailored to what your business actually needs. Whether that is inbox and diary management, marketing and communications, business process improvements, social media management or event planning, I work proactively and with real intent — not just to keep things ticking over, but to build the structure and momentum that makes a lasting difference.
What sets me apart is the breadth of what I bring. I think at the vision level and execute at the detail level — and very few people in this space do both. I build intelligent systems and structures that create lasting clarity, not just short-term fixes. Most businesses need someone who can see the bigger picture and manage the finer details. That is exactly what I do.
Why Me
I have spent many years working closely with partners and senior executives across professional services, education and the non-profit sector in marketing and communications roles. Throughout my career I have supported leaders by translating strategic priorities into clear messaging, well-managed projects and practical delivery — always with a strong focus on quality, consistency and results.
My approach is creative, forward-thinking and commercially grounded. I have led content and brand initiatives, supported bids and proposals, organised events and external engagements, and managed projects across international teams. I know how to turn ideas into action and how to build the structure that makes delivery sustainable.
I am highly organised, a clear and confident communicator, and I genuinely thrive on bringing intelligent structure and order to busy, overstretched businesses. I enjoy finding smarter ways of working and implementing practical solutions that make a real and lasting difference — not just in the short term, but in how a business operates day to day.
I am also neurodivergent, and I bring that lived experience into everything I do. It shapes how I think, how I problem-solve and how I build systems that work for real people in real businesses — not just on paper.
Finally, I am proud to offer Sustainable Business Management services. I hold a CMI Level 5 Award in Sustainable Business Management and can support businesses in taking meaningful and practical steps towards reducing their environmental impact and building a more sustainable future.
Why a virtual assistant?
A virtual assistant does not just cover the traditional diary management and minute taking tasks, we are more of a virtual personal assistant, a clone of you as the business owner, getting through the tasks you don’t want to do, don’t have the time or the inclination to do. We are used to working with people who are amazing entrepreneurs, but by outsourcing and delegating their tasks, the time it frees up allows them to focus on what they are great at.
Using a virtual assistant is a cost-effective way of adding resource into your business. No holiday or sick pay, no tax, NI or pension costs, you don't pay for coffee breaks or office chat, and we are already trained in the things you need done. We offer either a "pick up, put down" hourly rate, or retainer agreements from just 4 hours a month for something more stable - whichever suits your business. We pride ourselves in open and honest pricing, so you will never get a surprise bill, and we can work to your budget.
Why Pink Spaghetti?
Pink Spaghetti is a franchise, and this means I have all these great people to call on. So, if I don't know the answer to something, there is always someone to ask to help. They are such a lovely bunch of friendly people and they can help if large projects come in, or cover through holidays and sickness. This means, for you, resource is always there even when I am not.
At Pink Spaghetti we appreciate how much there is to do - we are small business owners too! We are a friendly, approachable and humble bunch and enjoy becoming part of your team for as much or as little time as you need us. Our clients enjoy outsourcing to us without the hassle of employing.
A range of Virtual PA Services
The tasks we carry out are as varied as our customers! They are typically administration, social media, organisation and marketing tasks and we can be seen with a pile of receipts, or setting up a CRM system. We get involved when a business owner has had something on a list for a while but never quite gets around to doing it.
Areas Served By Our Hendon, Hampstead & Highgate Office
Based in Borehamwood, this office serves areas across North West London, including:
Finchley | Edgware | Mill Hill | Hendon | Brent Cross | Golders Green | Temple Fortune | Hampstead Garden Suburbs | Burnt Oak | Colindale | Kingsbury | Cricklewood | Childs Hill | Dollis Hill | Willesden Kilburn | Brondesbury | West Hampstead | Hampstead | Swiss Cottage | Belsize Park | Primrose Hill Gospel Oak | Muswell Hill | North Finchley | East Finchley | Finchley Central | Finchley | Highgate Church End
Key tasks...
Administration
Artwork creation
Business Branding
Business Development
Canva Experts
CRM management
Customer Service Support
Data entry
Diary management
Email management
Email Marketing
Financial Administration
Marketing
Minute Taking
Newsletter creation
Organisation
Outbound calls
Personal Assistant
Project Management
Reminding
Research
Retainer Agreements
Seasonal updates
Small Business Administration
Social Media Management
Spreadsheets
System research
Template creation
Virtual Assistant Services
Website management
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