Contact Emma
Telephone 0333 355 0947
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Virtual Assistant Stevenage
Growing your client base should not mean growing the amount of admin you carry. I’m Emma Foulger, owner of Pink Spaghetti Stevenage, and I work as a virtual assistant and business support partner for busy and growing service-based businesses in Stevenage, Hitchin, Letchworth Garden City, Baldock, Stotfold and the surrounding Hertfordshire and Bedfordshire areas.
I support business owners who are busy with clients, enquiries and networking, but whose admin, follow-up, inbox and systems behind the scenes are struggling to keep up. I take ownership of the work that needs to keep moving, from client follow-ups and CRM updates to research, project support and day-to-day business administration.
Based in Clifton, Central Bedfordshire, I work virtually and provide flexible support without the cost or commitment of employing someone. My aim is to understand how your business works, complement it rather than complicate it, and help you grow without everything continuing to depend on you.
Why Me
Before launching Pink Spaghetti Stevenage, I spent years working in corporate project and change roles across financial and professional services, with experience spanning HR, recruitment and business-wide projects. My job was rarely just to complete one task. It was to understand the bigger picture, bring people and information together, keep complex work moving and make sure actions did not disappear after a meeting.
That is what I bring to my clients now. I am organised, proactive, discreet and comfortable learning new systems, but more importantly, I take ownership. I join the dots, spot gaps, ask questions and follow work through. Whether I am researching options, coordinating a project, managing client follow-up or improving the way information is organised, I want the work to make the whole business run better.
My clients don’t need to write perfect instructions or manage every step. I understand the goal, communicate clearly, take ownership and get on with it. That is why my clients value having me as their business support partner. They know the work will keep moving without having to chase me or hold my hand.
Why a virtual assistant?
Why hire a virtual assistant? A virtual assistant gives a small business flexible access to experienced business support without taking on an employee. You pay for agreed work without holiday pay, sick pay, pension contributions, equipment or office space.
The right support goes beyond diary management or data entry. A virtual personal assistant can take ownership of the administration, follow-up, research, systems and marketing activity that keep the business running but do not need to sit with the owner. Support can be ongoing or used for a particular project.
For an established service-based business, that might mean keeping a CRM up to date, following up enquiries, managing an inbox, preparing documents, researching venues, coordinating projects or scheduling content. The benefit is not simply more time. It means fewer opportunities being missed, clients receiving prompt replies and important work moving forward while you focus on serving clients and growing the business.
Why Pink Spaghetti?
Pink Spaghetti combines local, personal support with the wider knowledge of an established UK franchise network. You work directly with me as the owner of Pink Spaghetti Stevenage, while also benefiting from access to more than 50 experienced franchisees with a broad range of business support skills.
If a project needs specialist knowledge or additional capacity, I can draw on that network rather than leaving you to find and manage several different suppliers. The network also provides continuity when
larger projects arise or holiday and sickness cover is needed.
Every Pink Spaghetti franchisee is a small business owner, so we understand the realities of balancing client work, marketing, administration and growth. Our flexible support allows you to add
reliable resource without employing someone. My role is to understand how your business works, complement it rather than complicate it, and help give you the 25th hour in your day.
A range of Virtual PA Services
A virtual assistant can help with the practical work that takes up your time, sits in your head or simply does not get done. That might be everyday small business administration, such as managing an inbox, updating a CRM, organising client information, following up enquiries, preparing documents, checking invoices or keeping spreadsheets up to date.
It could also be research, project support, social media management, marketing administration,
newsletters, event planning, meeting coordination or creating straightforward Canva materials. You do not need to arrive with a perfectly written task list. We can look at what keeps being pushed back, what you do not enjoy and what no longer needs to be done by you. Whether you need regular personal assistant support or help with a one-off project, we can start with what would make the biggest difference to your business.
Case Studies Here is how some of our customers use us.
Charity and fundraising support
A Hertfordshire charity needed regular help keeping its marketing and fundraising activity moving. I schedule social media content, prepare posts for campaigns and events, support sponsor and business engagement, monitor comments and messages, and help the team keep information organised. This gives the charity consistent support behind the scenes while its staff focus on fundraising, supporters and delivering events.
Business and event support
A client running several services, including training, events and a membership community, needed ongoing business support. My work has included managing event listings, preparing email campaigns, updating website content, supporting monthly blogs and keeping an eye on shared inboxes. I have also transferred
handwritten event and course feedback into Excel, helping the client capture and use information that might otherwise have remained on paper. By keeping the practical administration moving before and after each event, I have given the client more time to focus on delivering their work and growing the business.
Health and wellness business
A health and wellness business wanted help becoming more consistent on LinkedIn without losing its personal voice. I take time to understand the owner, the audience and what matters to the business, then help prepare and schedule content, identify relevant events and keep activity moving. This gives the owner practical marketing support and a more consistent online presence without having to manage every detail personally.
Consultant and start-up founder
A consultant and start-up founder needed flexible support across several projects. I helped format and refine a white paper, set up an online questionnaire, support LinkedIn activity and research networking opportunities. I have also researched venues for meetings and events and identified relevant organisations and business contacts to approach. The work changes as the business develops, but the purpose remains the same: keeping useful ideas and opportunities moving instead of leaving everything with the owner.
What our Customers Say
“Emma is extremely supportive, professional and knowledgeable. She has taken the time to understand my
business, and what is important to me, especially developing my LinkedIn presence. She is a great communicator and keeps me updated with events happening in the field of health and wellness. I am very pleased to have Emma in my corner and would highly recommend her services. She is definitely my 25th hour in the day!"
Heather
“I've really enjoyed working with Emma at Pink Spaghetti over the past few months and wouldn't hesitate to recommend her. As a start-up founder, having reliable, proactive support from Emma has made a huge difference. She's helped me with several projects, including formatting and refining a white paper, setting up an online questionnaire for a social media campaign, supporting LinkedIn activity, and signposting relevant networking opportunities and events that have been valuable for growing my business.”
Suzie
Areas Served By Our Stevenage Office
Based in Clifton, this office serves areas across Central Bedfordshire and Hertfordshire, including:
Stevenage | Hitchin | Letchworth | Baldock | Stotfold | Henlow | Lower Stondon | Knebworth | Welwyn Garden City | Buntingford | Puckeridge | Standon | Thundridge | Royston
Key tasks...
Administration
Artwork creation
Business Branding
Business Development
Canva Experts
CRM management
Customer Service Support
Data entry
Diary management
Email management
Email Marketing
Financial Administration
Marketing
Minute Taking
Newsletter creation
Organisation
Outbound calls
Personal Assistant
Project Management
Reminding
Research
Retainer Agreements
Seasonal updates
Small Business Administration
Social Media Management
Spreadsheets
System research
Template creation
Virtual Assistant Services
Website management
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